Mr. Yogato is coming!
June 25th, 2008
Domo arigato, Mr. Yogato!
DC is having a frozen yogurt explosion, but Mr. Yogato is clearly the front-runner for best name. The fro-yo joint opens this Saturday in Dupont Circle, and I’m very excited about it. Why? Well, any place that gives you 10% off for singing along to Mr. Roboto is already a winner in my book. That said, their list of flavors and toppings also looks delicious.
The new trend with frozen yogurt is to have these super sleek looking little stores, serve yogurt that has a “tangy” taste, and offer a sparse array of flavors and fruit toppings. I tried Tangysweet last Friday and enjoyed a light, refreshing combo of raspberries, strawberries, and Oreo pieces on plain yogurt. But .99 cents for each topping is a little steep; a small with 3 toppings is almost $4. I like that Mr. Yogato will be offering more options for a lower price.
For some reason, all these yogurt places keep opening up in Dupont. Tangysweet is at 20th and P, Mr. Yogato is at 17th and Q, and Georgetown’s Sweetgreen is planning another location in… Dupont Circle. How much yogurt can Dupont residents reasonably eat? I feel like the fro-yo wars may soon be over if these places don’t start expanding into other areas of the city. Really, I just want a Mr. Yogato in Columbia Heights so I can gorge myself on frozen yogurt whenever I want.
Thanks for the blog entry! We are so happy that you connect with Mr. Yogato’s mission of bringing fun back to yogurt. We’re just a small little shop, but we have a big heart. Hopefully if D.C. greets us with love, we’ll be opening another one near you. But for now, come by Saturday and we’ll hook you up with a free yogurt. Can’t wait to see you!